We are a movement of business groups, think tanks and civil society organisations united by a mission: to accelerate the rate and rollout of electrification, and fast-track our renewable, electric future.
WHY ELECTRIFY?
3X
more energy efficient than combustion-based energy
$1T
up to $1 trillion in additional costs to the global economy from exposure to fossil fuel price spikes
92%
of countries have 10x more renewable potential than they need to power their economies with clean electricity
75%
of the world’s energy demand could be met with electricity
4X FASTER
To build a resilient energy system, we must more than quadruple the current rate of electrification, moving from around 21% of final energy consumption today to 35% by 2035.
This might not sound like a big change, but because of the efficiency of using electricity, this will make giant strides to move away from fossil fuels in our energy system.
And the sooner we move, the faster we can enjoy the benefits of home-grown, affordable and secure renewable electricity.
DELIVERING OUR ELECTRIC FUTURE
Fast-tracking our electric future means accelerating the adoption of electric technologies across our homes, buildings, transport and industries, coupled with continued investment in renewable energy, grid expansion and modernisation, and energy storage.
It is time to mobilise governments, businesses, industries and civil society everywhere to fast-track our electric future.
“Electrify everything, as much as you can, electrify everything.”
Fatih Birol
Executive Director, International Energy Agency
“We are at the dawn of a new and clean energy era. An era where cheap, abundant, renewable energy powers a world rich in economic possibilities.”
António Guterres
Secretary-General, United Nations
“It's time for us to think about electrifying everything.”
Sharon S. Garin
Secretary of Energy, Philippines
“Countries that have invested substantially in solar, wind, batteries, and electrification are weathering the present disruption with measurably less economic damage.”
Francesco La Camera
Director-General, International Renewable Energy Agency
“Every additional investment in renewables, electrified transport, buildings and industry is an investment in security.”
Bruce Douglas
CEO, Global Renewables Alliance
“At present, electricity accounts for roughly 20 percent of final energy consumption. We must aim to raise that share as much as we possibly can. As we do so… we must ensure that no one is left behind.”
Murat Kurum
COP31 President-Designate and Minister of Environment, Urbanisation and Climate Change, Türkiye
“Higher oil prices are putting pressure on all our citizens from Suva to Sydney to Stockholm. No one can sanction the Sun, no one can blockade the wind.”
Chris Bowen
Australian Climate Change & Energy Minister and COP31 President of Negotiations
“Electricity is becoming the operating system of the global economy. For businesses, clean electrification increasingly means less risk linked to fossil fuel volatility, lower costs and greater resilience.”
Maria Mendiluce
CEO, We Mean Business Coalition
“WE ARE AT THE DAWN OF A NEW AND CLEAN ENERGY ERA. AN ERA WHERE CHEAP, ABUNDANT, RENEWABLE ENERGY POWERS A WORLD RICH IN ECONOMIC POSSIBILITIES.”
Antonio Guterres
Secretary-General, United Nations
“ELECTRIFY EVERYTHING, AS MUCH AS YOU CAN, ELECTRIFY EVERYTHING.”
Fatih Birol
Executive Director, International Energy Agency
“COUNTRIES THAT HAVE INVESTED SUBSTANTIALLY IN SOLAR, WIND, BATTERIES, AND ELECTRIFICATION ARE WEATHERING THE PRESENT DISRUPTION WITH MEASURABLY LESS ECONOMIC DAMAGE.”
Francesco La Camera
Director-General, International Renewable Energy Agency
“IT'S TIME FOR US TO THINK ABOUT ELECTRIFYING EVERYTHING.”
Sharon S. Garin
Secretary of Energy, Philippines
“AT PRESENT, ELECTRICITY ACCOUNTS FOR ROUGHLY 20 PERCENT OF FINAL ENERGY CONSUMPTION. WE MUST AIM TO RAISE THAT SHARE AS MUCH AS WE POSSIBLY CAN. AS WE DO SO…WE MUST ENSURE THAT NO ONE IS LEFT BEHIND.”
Murat Kurum
COP31 President-Designate and Minister of Environment, Urbanisation and Climate Change, Türkiye
“EVERY ADDITIONAL INVESTMENT IN RENEWABLES, ELECTRIFIED TRANSPORT, BUILDINGS AND INDUSTRY IS AN INVESTMENT IN SECURITY."
Bruce Douglas
CEO, Global Renewables Alliance
“ELECTRICITY IS BECOMING THE OPERATING SYSTEM OF THE GLOBAL ECONOMY. FOR BUSINESSES, CLEAN ELECTRIFICATION INCREASINGLY MEANS LESS RISK LINKED TO FOSSIL FUEL VOLATILITY, LOWER COSTS AND GREATER RESILIENCE.”
Maria Mendiluce
CEO, We Mean Business Coalition
“HIGHER OIL PRICES ARE PUTTING PRESSURE ON ALL OUR CITIZENS FROM SUVA TO SYDNEY TO STOCKHOLM. NO ONE CAN SANCTION THE SUN, NO ONE CAN BLOCKADE THE WIND."
Chris Bowen
Australian Climate Change & Energy Minister and COP31 President of Negotiations
“Electrify everything, as much as you can, electrify everything.”
Fatih Birol
Executive Director, International Energy Agency
“WE ARE AT THE DAWN OF A NEW AND CLEAN ENERGY ERA. AN ERA WHERE CHEAP, ABUNDANT, RENEWABLE ENERGY POWERS A WORLD RICH IN ECONOMIC POSSIBILITIES.”
António Guterres
Secretary-General, United Nations
“Countries that have invested substantially in solar, wind, batteries, and electrification are weathering the present disruption with measurably less economic damage.”
Francesco La Camera
Director-General, International Renewable Energy Agency
“At present, electricity accounts for roughly 20 percent of final energy consumption. We must aim to raise that share as much as we possibly can. As we do so… we must ensure that no one is left behind.”
Murat Kurum
COP31 President-Designate and Minister of Environment, Urbanisation and Climate Change, Türkiye
“Electricity is becoming the operating system of the global economy. For businesses, clean electrification increasingly means less risk linked to fossil fuel volatility, lower costs and greater resilience.”
Maria Mendiluce
CEO, We Mean Business Coalition
OUR ELECTRIC FUTURE
IS TAKING SHAPE
Explore examples of electrification in action from across the world.
BUSINESS BACKS ELECTRIFICATION
”Companies with a total annual revenue of USD 1.5 trillion are calling on governments to establish clean electrification as a central pillar of economic and industrial strategy.”
91%
say electrification will improve energy security.
88%
say electrification will make their business more competitive.
90%
expect to have largely replaced fossil fuels in their operations by 2035.
82%
want their country powered mainly by renewables-based electricity.
NEWS
23 Jun 2026
The age of electricity has arrived
Press release
Electrify Now
22 Jun 2026
Joint global business statement on Seizing the Electric Advantage
We Mean Business
15 Jun 2026
New polling shows overwhelming global business support for clean electrification
Electrify Now
WHAT GOVERNMENTS
CAN DO
RAISE COLLECTIVE AMBITION
Support the call for higher global ambition, aligned with 35% electrification by 2035.
PLAN YOUR TRANSITION
Develop or update national and sub-national plans and supporting policies to align with the higher level of collective global ambition.
ENABLE SCALE AND SPEED
Encourage investment and deployment at scale, through integrated system planning, effective market and grid signals and regulation, streamlined permitting and connections, resilient supply chains and a skilled workforce.
CROWD-IN
CAPITAL
Mobilise investment and financing at scale by using public finance to crowd in private capital.
KEY DATES AND EVENTS
RESOURCES
Transitioning away from fossil fuels
A roadmap powered by renewables, electrification and grid enhancement
IRENA
The Electrotech Revolution
Ember
Electrification Staircase
Electrification Alliance
Is electrification happening fast enough?
Jan Rosenow
Energy productivity
Increasing efficiency in an expanded, electrified energy system
Energy Transmission Commission
Industrial electrification
Oxford University
Build Clean Now
Mission Possible Partnership
Electric Advantage
We Mean Business Coalition
CAMPAIGN PARTNERS
SUPPORTED BY
JOIN THE MOVEMENT
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Show your support.
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